Turn customer trust into business growth
The independent review platform that helps businesses collect authentic feedback, build credibility, and convert more customers — without paying to hide the truth.
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Everything you need to build trust at scale
Tools designed for businesses that take their online reputation seriously.
Collect verified reviews
CoreInvite your customers to leave reviews after every purchase or interaction. Our AI + human moderation ensures only genuine experiences are published.
Advanced analytics dashboard
AnalyticsTrack your TrustScore over time, analyse rating breakdowns, identify trends, and export data to your own BI tools.
Respond to reviews publicly
EngagementEngage with your customers by replying to reviews. Show prospects that you listen and act on feedback.
Marketing widgets
MarketingDisplay your TrustScore and star rating on your website, emails, and ads. Proven to increase conversion rates by up to 32%.
Real-time notifications
AlertsGet instant alerts when new reviews are posted so you can respond quickly and manage your reputation proactively.
Fraud detection & moderation
TrustOur AI flags suspicious reviews before they go live. No competitor can flood your profile with fake negative reviews.
Automated review invitations
AutomationConnect your e-commerce platform or CRM and automatically invite customers to review after purchase — no manual work.
Competitor benchmarking
InsightsSee how your TrustScore compares to competitors in your category. Identify gaps and opportunities to outperform.
Multi-language support
GlobalGuardOpinion supports 15+ languages. Collect and display reviews from customers worldwide with automatic translation.
How it works
Up and running in minutes
Create your account
Sign up for free in 30 seconds. No credit card required.
Claim your profile
Search for your business and claim it in under 2 minutes.
Collect reviews
Invite customers to leave verified reviews.
Grow with confidence
Showcase your reputation and convert more visitors.
Simple, transparent pricing
Start for free. Upgrade when you're ready. No hidden fees, no lock-in contracts.
All plans include unlimited reviews and a public profile. View full plan comparison with monthly / annual pricing →
Businesses that grow with GuardOpinion
"Since joining GuardOpinion, our conversion rate increased by 28%. Customers trust us more when they see our verified reviews right on our product pages."
"The analytics dashboard is incredibly detailed. We can see exactly which products get the best reviews and use that to inform our inventory decisions."
"We switched from a competitor and the difference is night and day. GuardOpinion's moderation is much stricter — our reviews are genuinely from real customers."
Frequently asked questions
Everything you need to know before getting started.